Want to grow your business 10x faster?
Stop selling. Yes, you heard right.
After 20+ years helping professionals
win more business, here’s what I know for sure:
The ones who win the most don’t “sell” more.
They’re the most helpful.
I’ve watched thousands of people transform their
results by shifting their mindset:
From “getting” to “giving.”
Here’s exactly how they do it:
1. Give before you get
↳ Share something valuable first.
↳ A framework that could save them time.
↳ An introduction that could change their business.
You earn permission by leading with generosity.
2. Master the Four Gifts
1. Expertise (that framework that changed their business)
2. Introductions (“You need to meet Sarah”)
3. Insights (“Join me at this exclusive event”)
4. Follow-up (“Saw this and thought of you”)
These aren’t random acts.
They’re strategic investments in relationships.
3. Always Make a Clear Recommendation
↳ “Let’s stay in touch” = relationship death.
↳ “Would a 30-minute working session help?” = momentum.
Clear asks create clear paths to yes.
4. Create a Campaign of Helpfulness
↳ One touch? Forgettable.
↳ Monthly value? Unforgettable.
↳ A rhythm of sequences keeps you top of mind
when opportunities arise.
Consistency beats intensity.
5. Ask questions that matter
↳ Skip: “Need any help?”
↳ Try: “What would make this your best year ever?”
Great questions position you as a thinking partner,
not a vendor.
6. Track Your Momentum, Not Just Revenue
↳ Closed deals? That’s the result.
↳ Track the cause: helpful conversations,
valuable connections, problems solved.
This “Give to Grow” framework has helped
thousands win more business
by being more helpful.
When you make every interaction helpful,
you don’t need to sell.
Your helpfulness does it for you.
Being Helpful
