(and what to say instead)
Words don’t just inform. They signal.
Every message you send tells the buyer two things:
– What you’re offering
– How much leverage you think you have
The problem?
Most reps say the right thing,
but sound like they have none.
And it shows up in tiny phrases that quietly kill your posture.
So I pulled 9 of the most common offenders-
and rewrote them to sound confident, clear, and in control:
– “Just bumping this to the top of your inbox.”
➡️ “Still relevant on your end?”
– “Any updates?”
➡️ “Is [X] still a focus for you?”
– “Following up on my last email…”
➡️ “Thought this might help with [problem].”
– “Any updates on your side?”
➡️ “Based on where we left off, is X still your top priority?”
– “We’d love to work with you.”
➡️ “If it’s a fit, here’s how we support you best.”
– “Any thoughts on the proposal?”
➡️ “Anything you’d tweak before next steps?”
– “Let me know if you’re interested.”
➡️ “Should we move forward or pause for now?”
– “Let me know either way.”
➡️ “Totally fine if it’s a no — just want to make sure we don’t leave it open-ended.”
– “Totally understand if now’s not the right time.”
➡️ “Want to revisit this next quarter?”
Sales isn’t just about what you say.
It’s about what your words signal.

Good stuff! I reblogged it over at my place.
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