SMART Goals

Many people feel as if they’re adrift in the world. They work hard, but they don’t seem to get anywhere worthwhile.

A key reason that they feel this way is that they haven’t spent enough time thinking about what they want from life, and haven’t set themselves formal goals. After all, would you set out on a major journey with no real idea of your destination? Probably not!

Goal setting is a powerful process for thinking about your ideal future, and for motivating yourself to turn your vision of this future into reality.

The process of setting goals helps you choose where you want to go in life. By knowing precisely what you want to achieve, you know where you have to concentrate your efforts. You’ll also quickly spot the distractions that can, so easily, lead you astray.

You set your goals on a number of levels:

  • First you create your “big picture” of what you want to do with your life (or over, say, the next 10 years), and identify the large-scale goals that you want to achieve.
  • Then, you break these down into the smaller and smaller targets that you must hit to reach your lifetime goals.
  • Finally, once you have your plan, you start working on it to achieve these goals.

This is why we start the process of setting goals by looking at your lifetime goals. Then, we work down to the things that you can do in, say, the next five years, then next year, next month, next week, and today, to start moving towards them.

To give a broad, balanced coverage of all important areas in your life, try to set goals in some of the following categories (or in other categories of your own, where these are important to you):

  • Career – What level do you want to reach in your career, or what do you want to achieve?
  • Financial – How much do you want to earn, by what stage? How is this related to your career goals?
  • Education – Is there any knowledge you want to acquire in particular? What information and skills will you need to have in order to achieve other goals?
  • Family – Do you want to be a parent? If so, how are you going to be a good parent? How do you want to be seen by a partner or by members of your extended family?
  • Artistic – Do you want to achieve any artistic goals?
  • Attitude – Is any part of your mindset holding you back? Is there any part of the way that you behave that upsets you? If so, set a goal to improve your behavior or find a solution to the problem.
  • Physical – Are there any athletic goals that you want to achieve, or do you want good health deep into old age? What steps are you going to take to achieve this?
  • Pleasure – How do you want to enjoy yourself? (You should ensure that some of your life is for you!)
  • Public Service – Do you want to make the world a better place? If so, how?

A useful way of making goals more powerful is to use the SMART  mnemonic. While there are plenty of variants (some of which we’ve included in parenthesis), SMART usually stands for:

  • S – Specific (or Significant).
  • M – Measurable (or Meaningful).
  • A – Attainable (or Action-Oriented).
  • R – Relevant (or Rewarding).
  • T – Time-bound (or Trackable).

For example, instead of having “to sail around the world” as a goal, it’s more powerful to use the SMART goal “To have completed my trip around the world by December 31, 2027.” Obviously, this will only be attainable if a lot of preparation has been completed beforehand!


Now that you know how important goals are, it’s time to take the first step toward setting goals and achieving them.

Whether it’s personal goals for yourself or company-driven goals for your team, the goal-setting process can help you find purpose and meaning in your life.

Don’t put too much pressure on yourself and your team members. Even if you don’t reach all of your goals, just having them written down can provide a deeper sense of fulfillment and satisfaction.

Still not sure how to set goals and achieve them? Or do you just need more help on your goal-setting journey? Get in touch with me!

One thought on “SMART Goals

  1. Great advice! Thanks for publishing it 🙂

    I’ve posted a link on twitter to this article because I think other people would find it useful.

    When you wrote about breaking the task down into smaller goals as I was reminded of how to complete large projects – and our lives are one big project!

    How do you eat an elephant?
    One bite at a time.

    Have a good one!
    – Matt

    Like

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